Clients
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Baillie Lodges
Baillie Lodges is luxury redefined. Baillie Lodges is a dynamic portfolio of luxury lodges in extraordinary destinations created by the partnership of James and Hayley Baillie. Combining world-class local dining, design that welcomes the outside in, interiors that reflect the environment and its community as well as genuine, first name service, the collection is renowned for setting benchmarks in premium experiential travel. -
Capella Lodge, Lord Howe Island
The last paradise at Capella Lodge Refreshingly off the radar, Capella Lodge is Lord Howe Island’s premium luxury retreat, offering the ultimate island castaway escape. Nestled at the foot of the towering Mounts Gower and Lidgbird, Capella welcomes spectacular views of the ocean, subtropical reef and rolling green pastures. A contemporary architectural design channels the carefree spirit of the Australian beach house, while a high cantilevered roof and floor-to-ceiling windows welcome the outside in. Nine island-style guest suites offer a relaxed, barefoot luxury vibe designed to reflect Lord Howe’s pristine natural environment. -
Captain Cook Cruises Fiji
INTRODUCING MS CALEDONIAN SKY
Welcome aboard MS Caledonian Sky. The advantages of sailing with us are many.
We venture where larger passenger ships cannot and yet are big enough to reach the untouched locations of Fiji, Tonga and Samoa. Tailor made for the adventurous sophisticated traveller, MS Caledonian Sky offers spacious boutique comfort with a capacity of only 114 passengers across 57 ocean view suites. Her 10 zodiacs and 70 crew will be at the ready to create unforgettable uniquely Fijian cruise experiences.
Our 3, 4, 7 & 14-night itineraries include additional remote locations, with expeditions to the otherwise unexplorable islands in the Lau group, as well as journeys to Tonga and Samoa. Our itineraries include visits to islands, beaches and villages that are exclusive to Captain Cook Cruises Fiji and unreachable by other means providing truly authentic cultural experiences. -
Cultural Tourism Clients
Sarah Shields PR has extensive experience in cultural tourism, including First Nations operators like the now closed Lirrwi Tourism in the APY Lands, Budj Bim Cultural Landscape and the Welcome to Country experiences marketplace.
Today, Sarah continues to look after the PR for the SharingStories Foundation’s virtually guided experiences in Mungo National Park.
We work with First Nations communities to protect, maintain and grow languages, stories and cultural heritage. Since 2012, we have worked with communities across Australia and utilised art, new media and vibrant technologies to support the recording, interpretation and sharing of cultural knowledge.And on the other side of the world, Peter Sommer Travels offers expert led tours of Europe’s ancient heritage sites.We are a multi-award-winning UK-based tour operator specialising in cultural tours, gulet cruises and private trips in Croatia, Greece, Ireland, Italy, Turkey and the UK. Our expertise stems from an intimate knowledge of these areas – their geography, history, people and much more.
We were founded in 2002, by British archaeologist and award-winning documentary filmmaker, Peter Sommer, who originally led all of the tours, all in Turkey, himself. Over the years we have slowly and carefully evolved, expanding our range of destinations as well as the scope of our trips, adding gastronomy, walking and exploring to our classic archaeological adventures.
All of our trips, by land or sea, are led by expert guides, archaeologists and historians, noted for their knowledge and communication skills. Natural enthusiasts steeped in a region’s history and culture, they will accompany you throughout your journey as friendly hosts, there to make your holiday as relaxing and inspirational as possible.
A small family run firm, we take pride in our personal approach, treating our customers as guests with extra special care – before, during and after a tour.
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Clayoquot Wilderness Lodge, Vancouver Island
Off the grid luxury at Clayoquot Wilderness Lodge
Vancouver Island’s celebrated luxury outpost Clayoquot Wilderness Lodge skirts the banks of its namesake ocean inlet, Clayoquot Sound and offers an escape to the still, tranquil beauty of Canada’s remote wilderness. Accessible only by seaplane or boat, the journey to Clayoquot is symbolic of a real departure from the everyday. Set among magnificent conifer forests, the lodge offers guests an unforgettable experience of the landscape and its wildlife. Adventure-filled days are bolstered by local produce-driven, sustainable dining, fine wines, world-class accommodation and the chance to unwind in generously appointed campaign-style guest tents. -
Huka Lodge, New Zealand
By the river at Huka Lodge
Long regarded as one of the world’s most revered and inspirational luxury accommodations, Huka Lodge is set among established gardens along the banks of the surging Waikato River near Lake Taupō on New Zealand’s North Island. With humble beginnings nearly a century ago as a fishermen’s camp made famous for its trout-rich waters and featuring white canvas tents along the river’s edge, today Huka Lodge has secured its place as one of the country’s oldest and celebrated luxury lodge with an impressive heritage, welcoming some of the world’s most influential guests to the region. -
Lizard Island, Great Barrier Reef
Like Nowhere Else
Secluded within a National Park, enriched with diverse Australian wildlife and bounded by private beaches paired with personalised service – Lizard Island is truly like nowhere else. A luxury lodge of Australia, and the only luxury resort located directly on the Great Barrier Reef, your all-inclusive stay will be the experience of a lifetime. -
Longitude 131º
Connect with Australia’s heartland at Longitude 131˚
With views direct to Uluru and across the desert to Kata Tjuta, Longitude 131˚ is Australia’s most celebrated luxury camp. Dotted among the red-rust dunes of the Central Desert are sixteen tented pavilions, each offering connection with the outback landscape and its heritage as well as a glamorous base from which to explore the incredible Red Centre. Discover vibrant Aboriginal artworks alongside relics from the region’s explorers, a bar and restaurant offering contemporary Australian dining and friendly staff ready to share a yarn. -
Luxury Lodges of Australia
The trusted source for luxury Australian travel experiences and accommodation, Luxury Lodges of Australia is a collection of nineteen of the best high-end lodges and camps, located across diverse regions of Australia.
Collectively, the lodges showcase Australia’s extraordinary diversity of place and experience, underpinned by the soft luxuries expected by our guests. Purpose and positive impact is at the core of what it means to be a Luxury Lodge of Australia.
The lodges are much more than just a (great) place to stay. Delivery of connection to place is key to the purpose of each lodge. Between them the lodges deliver over 300 individual experiences and activities, all created to give guests a genuine sense of place, with the luxury of privileged access. -
NRMA Parks, Resorts & Lodges
Renowned as one of the most trusted brands in Australia, the NRMA Parks and Resorts portfolio comprises some of Tasmania’s most renowned lodgings as well as some 40 holiday parks and resorts across Queensland, New South Wales, Victoria, South Australia and Tasmania. NRMA accommodations are located in some of the country’s most incredible natural destinations and each offer unforgettable experiences for guests. NRMA Parks and Resorts is a wholly owned subsidiary of the NRMA, Australia’s largest member-owned organisation, delivering motoring, mobility and tourism services. -
Saffire Freycinet, Tasmania
Saffire Freycinet is an award-winning all-inclusive luxury resort, situated in the heart of Tasmania’s stunning Freycinet National Park. A gem of Coles Bay, Saffire offers the ultimate experience of luxury accommodation in Australia. Experience this relaxation in this luxury lodge, set against the stunning backdrop of Wineglass Bay.Saffire is distinct in its design and featuresAs well as being set apart by its approach to individually tailored experiences and packages. Our luxury Freycinet accommodation features 20 luxury suites with breathtaking views of the Hazards Mountains. We also offer a luxury day spa, and unforgettable culinary offerings and experiences. Saffire is so much more than a getaway resort.
As one of the only luxury accommodations in Australia nestled inside Freycinet National Park, guests are provided with exclusive access to some of Tasmania’s stunning natural wonders. Take a guided hike through the pristine wilderness, explore the secluded coves of Great Oyster Bay, or simply relax on your private balcony and soak up the panoramic views.
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Silky Oaks Lodge, Tropical North Queensland
Journey into the tropics at Silky Oaks Lodge
Long regarded as Tropical North Queensland’s luxury bolthole, Silky Oaks Lodge overlooks the gently flowing Mossman River and neighbours the World Heritage-listed wilderness of the Daintree National Park. The property offers guests a peaceful retreat set amongst the rainforest treetops and easy access to adventures in the region’s spectacular natural attractions, including the Daintree, Mossman Gorge, the Great Barrier Reef and Cape Tribulation. Guests can discover the rainforest’s ‘natural supermarket’ on tours led by First Nations Kuku Yalangi guides or relax to the flow of the river in the Healing Waters Spa. -
Southern Ocean Lodge, Kangaroo Island
Welcome back to Southern Ocean Lodge
Celebrated around the world as the pioneer of experiential luxury in Australia, the new iteration of Southern Ocean Lodge has returned to crown the wildly beautiful clifftops on Kangaroo Island. The new-look luxury lodge bears a similar footprint to its award-winning original, complete with breathtaking views of the Southern Ocean, magnificent Great Room and string of luxurious guest suites easing along the coastline. Combining contemporary design, world-class dining and a personal connection with nature, Southern Ocean Lodge celebrates the resilient spirit of Kangaroo Island, its wildlife and its community. -
The Louise
Enjoy a taste of the Barossa at The Louise
Fresh from a multimillion-dollar glamover the new-look Louise heralds a budding era of luxury in the heart of South Australia’s world-renowned wine country, famous also for its premium local produce and rich art scene. Nestled among gently rolling hills, The Louise offers guests a stylish escape complete with private villa-style suites, world-class dining at Appellation and access to a backstage pass to the best of the Barossa. The Louise is the newest member of Baillie Lodges' growing portfolio of luxury lodges. -
Tourism Australia
Tourism Australia is the Australian Government agency responsible for attracting international visitors to Australia, both for leisure and business events. The organisation is active in 15 key markets and activities include advertising, PR and media programs, trade shows and industry programs, consumer promotions, online communications and consumer research.
Sarah has been on the agency’s International Media Hosting Program (IMHP) team since 2017.